This trade show organizer invests significantly to produce a successful tradeshow that brings together 3,500 attendees and 300 exhibitors.
The sales team needs a way to validate price increases, communicate the show value, and address common exhibitor objections.
Read the case study to learn how they:
- Boosted exhibitor confidence to facilitate renewal conversations
- Empowered the exhibitor sales team to drive net new logo acquisition
- Helped exhibitors communicate the show’s value to internal stakeholders
Learn more about improving exhibitor trust in your show to facilitate renewal conversations. Complete the form to receive this valuable case study.
Feeling inspired? Share these insights on social.
Gain Access
